Friday, 25 May 2012

23.05.12 Blommers Schumm for Cos

Photography duo Blommers Schumm (Anuschka Blommers & Niels Schumm) have just shot a new stripped back look book for Cos. The photographs almost take the form of a traditional school portrait with the model's blank expression and the drab blue backgrounds, but through perfect lighting and clean cut clothes, they instantly take on a contemporary edge. 

Despite negative comments on the HUH. article relating to the lack of experimentation in this look book I still really like them. I've always been fascinated by portraiture, especially the everyday uses of it and I love the clean cut style which has been adopted in this 'school picture day' aesthetic which suits the type of clothing Cos are selling.

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